Bentley Motors appoints Robin Page as new director of design

Page has over 30 years of automotive design experience, most recently in various roles with the Volvo Car Group. This included Volvo Head of Global Design and UX, where he was instrumental in creating the design language for Volvo’s electric future.

Before joining Volvo, Page was head of interior design at Bentley from 2001 to 2013, where accomplishments included interior design for the iconic first-generation Continental GT, the pinnacle of luxury, the Bentley Mulsanne, and the State Limousine for the Royal Monarch.

Page will report directly to Adrian Hallmark, president and CEO of Bentley. Brand Reviews:

“I am delighted to welcome Robin back to Bentley, having worked with him during a truly formative period in Bentley Motors history, launching the industry-defining Continental GT.

“He arrives at a time when we are shaping even greater history as we accelerate our journey to full electrification by 2030. His previous experiences in innovative automotive design, combined with a strong understanding of the Bentley brand, mean he is perfectly positioned to enable us to achieve our future ambitions as a leader in sustainable luxury mobility.”

Working from Bentley’s headquarters in Crewe, UK, Page will lead a team of approximately 50 design experts with responsibility for the exterior, interior and color and trim design for Bentley’s current and future portfolio of products, concept and showcars. Commenting on his new role, Page said:

“Working for 17 years at Bentley, I have always had a strong connection with the brand and have closely followed its evolution. To come back and have the opportunity to help define the design language of the first Bentley BEVs, redefining the rules and maintaining continuity to the past and present, is a challenge I am privileged to lead.”

Page succeeds Tobias Sühlmann, who leaves the luxury brand to pursue other opportunities.